Groove Gaming Limited extends its relationship with Alea Gaming Limited
Maltese iGaming content aggregator, Groove Gaming Limited, has announced that it has ‘deepened its involvement’ with Alea Gaming Limited after agreeing a deal that is to see it supply its games platform to the online casino operator’s recently-launched domain at CasinoSecret.com.
CasinoSecret.com alliance:
Headquartered in the northern Valletta suburb of Sliema, the platform provider used an official press release published by European Gaming Media and Events to detail that the agreement will involve CasinoSecret.com receiving access to a portfolio of over 2,500 mobile-friendly video slots from some of the industry’s top developers including Play‘n Go Malta Limited, Habanero Systems BV and BetSoft Gaming Limited.
Previous partnerships:
Groove Gaming closed out 2018 by inking content supply deals with Alea’s United Kingdom-licensed sites at LadyLucks.co.uk and SlotsMillion.com and the innovator explained that its iGaming platform moreover features a selection of lottery, bingo and live casino games alongside scratchcards and a user-friendly back-end.
Improving interactions:
Yahale Meltzer, Chief Operating Officer for Groove, used the press release to proclaim that his firm’s platform also provides online casino operators with the ability‘to activate a range of features’ that have been designed to ‘enhance customer experience and engagement, improve retention, encourage extended play and produce higher yields’. He declared that these include ‘advanced marketing and management systems’ as well as customer service, affiliate promotion, business intelligence, regulatory compliance and risk management facilities.
Meltzer’s statement read…
“I’m delighted to be partnering with CasinoSecret.com, [which is] one of the hot new brands in Europe. We now have an extremely strong partner in Alea Gaming Limited, who will benefit from our high-quality slots and live content for CasinoSecret.com. Given the increased scale of both businesses now operating in many jurisdictions, it made sense for us to update our partnership into something more wide-ranging.”
iGaming innovation:
For his part, Alexandre Tomic from Alea, stated that CasinoSecret ‘offers a wide range of tournaments popular with players’ embracing such features as real-time leaderboard rankings, automatic prize allocations and instant score calculations. He pronounced that the site furthermore has no minimum wagering requirements and incorporates welcome and instant cash-back promotions.
Read a statement from Tomic…
“Groove Gaming Limited is a popular choice with our players across many countries. As a multi-award-winning creator of innovative gaming experiences, we know what Groove Gaming Limited’s platform is packed with and this is why we decided to deepen our relationship further. We really want to provide the best possible experiences for our players, so we’re very much focused on innovation and expansion with solid companies like Groove Gaming Limited.”
